
Italian YouTuber rejects Chinese sponsorship over Taiwan demand
An Italian bassist with over 13.6 million followers on YouTube recently shared in a video that five years ago, he got a sponsorship deal with a Chinese mobile game. But just as he was getting ready to upload the video, the company demanded he delete a comment he made saying that “Taiwan IS a country,” or else it would cancel the deal worth US$75,000. He refused, saying it’s just common knowledge.
During the COVID-19 pandemic, Italian YouTuber Davide Biale, who goes by the handle Davie504, spent US$10,000 out-of-pocket to buy 15 bass guitars for a fan giveaway. It was for a video that was to be the biggest sponsorship deal of his career. But just before he was about to post it, the company made a demand over a comment he previously wrote, saying, “Taiwan IS a country.”
Davide Biale
YouTuber
They wanted me to delete one YouTube comment I wrote one year earlier. I stared at my screen like I just got jump-scared in a horror game. It turns out the mobile game company was from a country that didn’t like at all this kind of comment. You can guess which country.
The story happened five years before. At the time, the mobile game company partnered with the influencer to create a 60-second video for a total of US$75,000, or about NT$2.33 million. But the company waited until after the video was finished and the contract signed to demand that he delete the comment, or else it would cancel the entire deal.
Davide Biale
YouTuber
And this is not even political. It’s just geography. Like, literally. Just go on Google Maps and you will see it too. What really matters is, I kept my integrity, my comment, my free speech, and I learned a powerful lesson. Some brands want to buy your silence more than your sponsorship.
Davide ended up rejecting the sponsorship and posted the video anyway with the sections promoting the game taken out, absorbing all costs himself. It’s common knowledge that Taiwan is a country, he said. After all, he’s married to a Taiwanese woman and lived in Taiwan for a time.
The original comment was from this video he made in 2019.
Over footage of himself playing bass in front of Taipei 101, he overlaid text saying he was in the country of Taiwan. It drew the ire of Chinese users, who even tried to get him blocked. But in the comments, he said, “Taiwan IS a country.” The comment is still there today, and Davide has proven through his actions the value of free speech.
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2025-12-22