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Truck selling delicious seasonal produce travels all over Taiwan

Truck selling delicious seasonal produce travels all over Taiwan

2026-09-14

The Ministry of Agriculture has launched a truck showcasing Taiwanese seasonal produce and other various delicacies to raise awareness of all the delicious ingredients Taiwan has to offer. It is roving all over the island and consumers can buy fresh produce from the truck on the spot. At a recent promotional event, Minister of Agriculture Chen Junne-jih acted as a sous chef, helping a chef to transform some of these offerings, such as bananas and eels, into tasty meals. Let’s join them.

A popular cheerleading squad performs an energetic song and dance routine on stage as a mobile food truck that gives a taste of Taiwan officially hits the road.

Minister of Agriculture Chen Junne-jih acts as a sous chef, helping to prepare ingredients. He has teamed up with culinary expert Ah-Fang to cook dishes. Together, they transform fresh seasonal ingredients, such as bananas and eels, into delicious delicacies.

Chen Junne-jih
Minister of Agriculture
We are using our traveling mobile produce truck to showcase our domestic produce—allowing consumers to not only see these seasonal products, but buy and taste them on the spot. The seasonal ingredients featured in the truck will also be available at local markets.

Chen emphasized that the mobile produce truck not only allows consumers to see fresh, seasonal ingredients directly from the source, but also makes it easy for them to buy them.

Chen Junne-jih
Minister of Agriculture
The mobile produce truck will tour all over Taiwan, including rest stops along national highways. You’ll definitely see it in the future, in areas with large crowds, like the Chiang Kai-shek Memorial Hall.

The Ministry of Agriculture is embracing innovation and creative marketing so that all Taiwanese people can enjoy the deliciousness of local Taiwanese produce.

#Taiwancuisine #Taiwanproduce #Taiwanagriculture #Taiwanfood

For more Taiwan news, tune in:
Mon to Fri at 9:30 pm on Channel 152
Tue to Sat at 1 am on Channel 53

農糧署推廣在地食材 "台灣豐味號"行動餐車啟程

2026-09-14

為推廣台灣在地食材,農業部農糧署打造全新"台灣豐味號"行動餐車,在台北希望廣場正式啟程,預計將巡迴全台各地,包括中正紀念堂、國道休息站等場域,活動現場更邀請料理達人,將香蕉、鰻魚、小卷等當季食材,變身成為美味料理和現場民眾分享。

人氣啦啦隊在舞台上勁歌熱舞,"台灣豐味號"行動餐車正式啟航!

農業部長陳駿季化身二廚、幫忙備料,合體料理達人阿芳老師烹煮料理,聯手將當季新鮮的香蕉、鰻魚等食材,變成一道道美味佳餚。

[[農業部長 陳駿季]]
“這一次我們用豐味號,這樣子的一個巡迴車來介紹我們的國產品,讓我們的消費者,不但可以看得到,而且當下能夠買得到,而且能夠吃得到,這次豐味號所賣的當季食材的部分,也會在當地的市集出現”

陳駿季強調,台灣豐味號不只看得到,產地直送的當季新鮮食材,也讓消費者買得到。

[[農業部長 陳駿季]]
“豐味號的車子,會巡迴我們全台灣的各地,包括國道的休息站,未來一定會看得到,人潮活動,多(人)流的區域,像中正紀念堂也會看得到”

農業部求新求變、創意行銷,要讓全體國人都能享受台灣在地食材的美味!

更多新聞內容,請鎖定:
民視台灣台(152頻道)週一至週五晚上9:30
民視新聞台(53頻道)週二至週六凌晨1:00

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