Jianguo High School launches limited-edition Kuai Kuai snacks

Jianguo High School launches limited-edition Kuai Kuai snacks

2023-11-29

Limited-edition snacks: It’s the latest trend in school merchandise. To celebrate school pride, some of Taiwan’s top high schools have chosen to team up with snack brands. In the latest tasty collab, Jianguo High School launched a special Kuai Kuai, featuring a student and an iconic campus building on the package. One parent ordered five boxes of the snack, to give away as good-luck charms during admission season.

The iconic snack Kuai Kuai now has a fresh look. The package features a student sporting a Jianguo High School uniform and school bag. Behind him stands the oldest building on campus. This limited-edition collaboration marks the school’s 125th anniversary.

Jianguo High School student
I think it’s quite creative to commemorate the school’s anniversary like this.

Jianguo High School student
I got some, yes. A classmate asked me to buy some in bulk together. I didn’t really look at the details. I just put the order for my classmates.

And it’s not just students rushing to buy. One parent preordered five boxes of the snack to give out to his son and his classmates, to wish them the best with university admissions. On the school’s anniversary on Dec. 2, the parent-teacher association will set up a stand on campus to sell more.

Member of public
I’ll buy one, of course. It’s like buying some hope.

Taipei First Girls High School also teamed up with a snack brand, to launch Koloko pea crackers packaged in the school’s signature green. The first batch sold out fast. The only chance left to score is to participate in the school’s anniversary run, but registration has already closed due to high demand. Similarly, Yong Chun Senior High School partnered with Kobayashi to offer gift boxes with commemorative fried cookies. Students and parents are flocking to buy all these limited-edition snacks, hoping that they can bring good luck with university admissions.

For more Taiwan news, tune in:
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祝賀125年校慶建中版乖乖上市吸引搶購

2023-11-29

建國中學為了慶祝125年校慶，和乖乖聯名，外包裝不但有Q版的建中生，還印上建中紅樓，吸引不少人搶購，甚至有家長一口氣就預購5箱，希望唸國中的小孩，也能順利考上第一志願。

老字號零食乖乖，怎麼變得不一樣了，穿上建中制服、書包，還印上建中最早落成的校舍紅樓，原來建中為了慶祝125周年校慶，和乖乖聯名，象徵每位建中生，都是家長心中的寶貝。

[[建中學生]]
"就是滿創新的吧，覺得就是可以紀念，今年的校慶這樣"

[[建中學生]]
"有啊，我有一個同學，他有請我幫他們團購，其實我沒有特別去看那個細部，我只是幫同學代購"

不只學生搶購，甚至有家長，一口氣預購5箱，要送給就讀國中的兒子和同學，希望能順利考上第一志願。接下來12月2日校慶當天，家長會園遊攤位，也能買得到建中乖乖。

[[民眾]]
"會啊，當然啦，買一個希望啊"

不只建中，北一女也和可樂果聯名，推出小綠綠版本，第一批已經被搶光，原本參加校慶路跑，還有機會拿到小綠綠可樂果，但報名太過踴躍，已經截止。還有永春高中，也曾推出小林煎餅紀念版禮盒，名校聯名零食，意外成為金榜題名的祈福商品，掀起搶購潮。

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