7-Eleven ibon kiosks to offer tourism information nationwide

7-Eleven ibon kiosks to offer tourism information nationwide

2026-01-13

7-Elevens across the country will soon offer detailed travel information for foreign visitors. The Tourism Administration has announced a partnership with 7-Eleven to make the convenience store’s ibon kiosks a hub for tourist information in Chinese, English and Japanese. By scanning a QR code, foreign travelers can access up-to-date details on scenic spots, and upcoming festivals. Let’s take a closer look.

The Tourism Administration’s adorable mascot Oh Bear is on the same stage as 7-Eleven’s superstar mascot Open Chan in a rarely-seen coupling. The goal is to promote tourism in Taiwan.

As foreign tourists in Taiwan inevitably visit convenience stores, the Tourism Administration has signed an MOU with 7-Eleven to cooperate over tourism.

Chen Yu-hsiu
Tourism Administration Director General
We hoped there was an opportunity to cooperate with convenience stores so that people could obtain information. We are now emphasizing the simultaneous promotion of quality and quantity. We hope to provide our international travelers at the very least with complete information that they need.

Over 7,200 stores across Taiwan will be upgraded to “traveler convenience stores.” In the future, travelers will be simply able to scan a QR code at the ibon kiosks to obtain the most up-to-date and accurate travel information. Simultaneously an “Oh Bear AI Assistant” will be launched, providing comprehensive information on regional cuisines, tourist attractions and festivals.

Chen Yu-hsiu
Tourism Administration Director General
In the first phase, we will include information on attractions and services, including transportation, from various central government ministries. The second phase will add on information from local governments. In the third phase, we will also include the private sector. For example, we aim to be the top choice for searches for Michelin-starred restaurants or restaurants with 500 Plates ratings. This is a crucial strategy.

In addition, the Tourism Administration continues to promote its “Taiwan, the Lucky Land 2.0” campaign this year. Any international traveler who has visited Taiwan before and brings a new friend to travel in Taiwan will have the opportunity to be in a lucky draw for a consumption or accommodation voucher worth NT$5,000, with hopes that more international tourists can travel to Taiwan.

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