E-commerce platforms slash prices for Double 11 shopping season

E-commerce platforms slash prices for Double 11 shopping season

2023-10-26

The Double 11 shopping holiday is just around the corner. E-commerce platforms are already slashing their prices to attract customers. Shopee is offering NT$3,000 off for purchases above NT$3,000. Over at Yahoo Shopping, products are 50% off site-wide. Consumer electronics brands have also launched offers of their own, with 50% of on vacuum robots and 86-inch TVs.

Sitting on the floor, she swipes her phone and the vacuum robot leaps to action, sweeping and mopping to bust the dust. With an appliance like this, cleaning the house is a breeze. And it’s 50% during the Double 11 shopping holiday.

She turns on the TV, which boasts 4K resolution and a 120 hertz refresh rate. This super-large 86-inch screen is also half off. There’s also this 6.5-liter air fryer big enough to cook a whole chicken. If you want a smartphone instead, you can grab the flagship for 10% off, with a power bank thrown in for free.

Hsu Chin-jung
Consumer electronics company
In the first half of the year, there wasn’t clear growth. As you probably all know, there was more consumption in travel than in consumer electronics. So consumption in electronics wasn’t especially prominent. But in the second half of the year, momentum has picked up. So we are cautiously optimistic about this Double 11 sales period.

With post-pandemic travel in full swing, the Double 11 shopping season faces stiff competition for dollars. To attract customers, one e-commerce platform is offering rock-bottom prices, such as brand-name vacuum cleaners for 42% off and vibration plates for 63% off. On top of that, spend NT$11,111 to get a discount of NT$1,111.

Cheng Chu-ni
E-commerce platform spokesperson
We’re offering bargain prices of up to 62% off at our online and physical stores. We expect sales to be 20% higher than last year’s.

Big brands like Xiaomi and 486shop are pulling out all the stops. Shopee is offering each customer 11 coupons for free shipping, as well as a discount of NT$3,000 for spending NT$3,000. All combined, customers can save an average of 89%. Yahoo Shopping is 50% off site-wide. It’s also giving out NT$330 in virtual credit for spending NT$3,000 in one day. Meanwhile, PChome is handing out discount coupons every day, and electronics are as much as 66% off. With such good deals, it’s time to get spending.

For more Taiwan news, tune in:
Sun to Fri at 9:30 pm on Channel 152
Tue to Sat at 1 am on Channel 53

拚雙11商機！各大電商平台推優惠折扣殺很大

2023-10-26

雙11購物節就快到了！電商平台各個保握機會，除了蝦皮推出每人限一張，消費滿3000折3000，相當於全站1.1折的優惠券外，奇摩購物也有全站5折優惠，另外3C業者更是推出86吋超大電視，和掃地機器人5折起的優惠攬客。

坐在地上滑滑手機，掃地機器人就開始出動，自動自發的將掃地、拖地、集中灰塵和清洗等工作，一機包辦，讓民眾打掃也不費吹灰之力，而現在碰上雙11檔期，祭出5折優惠！

打開電視，擁有4K畫質120HZ的螢幕更新技術，加上86吋堪稱影院級的超大螢幕，同樣也打對折，另外6.5公升，容量大到放得下一整隻雞的氣炸鍋，和手機旗艦款，也有9折和送行動電源等好康。

[[品牌台灣業務副總監許進榮]]
"上半年看起來是不怎麼明顯，因為我相信大家都會知道，旅遊的層面是比較多，那在電子消費性上面，以前還沒有特別突出，但在下半年消費動能是有成長的，所以我們對這次雙11的活動，很審慎樂觀"

疫後出國潮，使得每年刷高業績的雙11檔期，備受挑戰，因此不只3C品牌，電商品牌更卯足全力祭優惠，知名品牌吸塵器58折、垂直律動機37折，還另外加碼滿11111送1111元。

[[電商平台發言人鄭筑霓]]
"線上官網和全台實體門市，同步祭出最低下殺38折起的優惠活動，業績預估較去年會成長兩成以上"

除了小米和486，電商平台各個磨刀霍霍，蝦皮推出每人11張全站免運券、和每人限一張消費滿3000折3000，相當於全站1.1折的優惠券，另外奇摩購物，除了全站5折，單日消費滿3000還會再送330元購物金，另外PChome，指定日期天天發折價券，還有3C最低34折起，要民眾雙11，購物省更多。

更多新聞內容，請鎖定：
民視台灣台（152頻道）週日至週五晚上9:30
民視新聞台（53頻道）週二至週六凌晨1:00

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