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Six Sanrio characters adorn sightseeing train

Six Sanrio characters adorn sightseeing train

2025-01-17

Taiwan Railway Corporation is launching a special sightseeing train with a travel agency. Starting on Feb. 21, you can explore the island with six popular Sanrio characters. The travel agency says the reservation rate for the train’s first journey has already exceeded 70%. Let’s take a look inside.

Pompompurin, Cinnamoroll, My Melody, Kuromi, Hangyodon and Gudetama. Six super-cute Sanrio characters adorn the carriages of a round-the-island train. You can even take pictures with them.

A myriad of unconventional activities are available on three special carriages. There’s one with a karaoke, and of course there’s food and souvenirs on offer.

Hsiao Kuan-chun
ezTravel GM
The round-trip tour train is already in its 17th year. Even in 2003, there was already a passenger count of 95,000. Even with the challenges last year, some macro challenges, there were still more than 62,000 passenger counts. We’re really optimistic about our collaboration with an international licensing company. We hope to see a 25% growth compared to the 95,000 counts. For the first ride with the new design, the reservation rate stands at more than 70%.

EzTravel’s collaboration with Sanrio characters is not the only sightseeing train in Taiwan. In April, Lion Travel will launch the Shanlan, which will offer award-winning desserts. Last year, Lion Travel also launched the Formosenesis, which offers a ride in Alishan.

Tu Wei
Taiwan Railway Corp. chairman
Last year, our ancillary revenue grew by 12.8%. We expect to reach the same level of growth this year. In other words, we hope our ancillary revenue will allow the Taiwan Railway Corporation to start reporting a profit beginning in 2028.

Taiwan Railway has launched a series of sightseeing trains in collaboration with travel agencies since becoming a corporation.

For more Taiwan news, tune in:
Sun to Fri at 9:30 pm on Channel 152
Tue to Sat at 1 am on Channel 53

超萌! 國際IP聯名鐵道環島列車 首航訂位率7成滿

2025-01-17

鐵道旅遊夯,旅遊平台攜手國際知名IP,邀請民眾和美樂蒂、庫洛米一起開啟環島之旅。首航訂位率已經達到七成,整部列車,都換上新裝,到底有多可愛,我們帶你來看。

布丁狗、大耳狗、美樂蒂跟庫洛米,全都到齊,旅遊平台環島列車換新裝,就連時下最流行的拍貼機,也被搬上車。

三節活動車廂各有特色,可以拍照、能夠唱歌,當然也有美食,想買紀念品也沒問題!

[[旅遊平台副總經理 蕭冠群]]
“環島之星因為已經運行17年了,在2003年就已經創下9萬5千人次搭乘了,就算在去年碰到有一些挑戰,環境的挑戰,也超過6萬2千人搭乘。我們非常看好,就是這一次的跟這個國際IP的再度攜手合作,能夠以9萬5千人次往上成長25%。目前(首航)訂位情況大概有七成以上。”

不只易遊網搶寒假商機,推出環島之星萌旅號,雄獅的觀光甜點列車山嵐號,四月上線。阿里山檜木列車福森號,則是去年搶先登場。

[[台鐵董事長 杜微]]
“(去年)附業成長是12.8%,那我們預期今年,我們也要達標到這個成長率,那也就是說,我們希望我們整個附業的這個運作,能夠在2028年,讓我們台鐵公司就可以轉虧為盈。”

台鐵公司化後積極與業者合作,推展鐵道旅遊。

更多新聞內容,請鎖定:
民視台灣台(152頻道)週日至週五晚上9:30
民視新聞台(53頻道)週二至週六凌晨1:00

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