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Seller, firm fined over product promising weight loss while sitting

Seller, firm fined over product promising weight loss while sitting

2025-12-24

There’s no end to products for fitness and weight loss. But among the thousands online, the Fair Trade Commission found one leg resistance trainer promising you can “lose weight by lying down while on your phone,” and that “200 times is equivalent to a 30-minute jog.” Based on these misleading claims, the commission fined the seller NT$200,000.

This leg resistance trainer automatically counts reps, claiming to help you easily achieve a curvy figure. Perfect for leg, backside, and postpartum training, you don’t even need to sit up. Just lie back and squeeze the trainer between your legs to strengthen your pelvic floor and slim down your hips. But is it really that amazing?

This leg resistance trainer not only helps tone your legs and sculpt your backside, but also strengthens the pelvic floor muscles that may have weakened over childbirth. Every night before bed, or when relaxing with a show or on your phone, do 200 reps. There’s no need to go to the gym. You can easily work out right at home.

Tang Shih-ching
FTV reporter
This 30-second video included two claims that seriously breached the Fair Trade Act. For this, the online retailer selling it in Taiwan was hit by a fine from the Fair Trade Commission.

The ad claims that doing 200 reps is equivalent to a 30-minute jog, and that you can lose weight while lying down on your phone. But as it doesn’t provide any medical evidence for the claims, the commission initiated an investigation. Apart from fining the online retailer NT$200,000, the company that makes the product was also fined NT$200,00 in April for false advertising.

Voice of Hsin Chih-chung
FTC spokesperson
This ad is related to physique and weight loss, but after consultation with many professional groups, we found it does not actually possess such functionality and cannot result in weight loss or body shaping. Therefore, the ad was deemed false and misleading, and we issued a formal reprimand.

An online search for leg resistance trainers reveals a wide variety of types and functions. But if it claims to have special benefits, such as losing weight while laying down, it clearly crosses the line. Apart from issuing fines, the commission demanded the ad be rectified. If it is not removed by the deadline, it could be issued repeated fines.

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#fitness #product #falseadvertising #weightloss #FTC #fairtrade #ecommerce #shopping #advertising

躺著滑手機就能瘦? "夾腿器"廣告不實公平會開罰20萬

2025-12-24

健身和瘦身產品市場需求日益增長,但網路上販賣的健身神器百百種,公平會在網路上搜尋相關商品,發現有夾腿器標榜"躺著滑手機就能瘦"、"夾200下等於慢跑30分鐘",嚴重誇大、廣告不實,直接開罰網購平台,新台幣20萬元。

智能計數夾腿器,標榜輕鬆打造S曲線,想練出美腿翹臀、產後訓練,只要躺平放在兩腿中間向內夾,就能斷練盆底肌、趕走假跨寬,但真有這麼神嗎?

[[影片]]
“這個夾腿器它不僅可以練腿塑臀,還可以鍛鍊產後鬆弛的盆底肌。就每天睡覺前或者在家追劇玩手機的時候夾上個200個,也不用出門去健身房,在家輕輕鬆鬆就把它鍛鍊了。”

[[民視記者 唐詩晴]]
“短短30秒的影片,就有兩句台詞嚴重違反公平公平交易法,連同台灣有販售的網路賣場,也被公平會揪出開罰。”

廣告宣稱"200下=慢跑30分鐘"、"躺著滑手機就能瘦"等內容,卻沒有醫學學理佐證,被認定虛偽不實,公平會主動調查。除了網路賣家風尚優選 販售的這項商品,直接被開罰20萬,今年4月,華麗熊公司同樣因為販售廣告不實的夾腿器,被處新台幣20萬元罰鍰。

[[聲源:公平會發言人 辛志中]]
“因為這件廣告的內容跟瘦身有關,又跟減肥有關,可是我們經過諮詢了專業機構,並沒有這樣的功能,也沒有辦法達到減肥的效果,也沒有辦法達到瘦身的效果,所以這個廣告是屬於虛偽不實跟引人錯誤,所以我們做成了簽開的處分。”

網路上搜尋夾腿神器,樣式、功能多元,但若有宣稱特定功效,躺著就能瘦 明顯踩到紅線,公平會開罰之餘,要求限期改善 ,若遲遲不下架,將會繼續罰下去。

更多新聞內容,請鎖定:
民視台灣台(152頻道)週一至週五晚上9:30
民視新聞台(53頻道)週二至週六凌晨1:00

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