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Mid Autumn Fest meat demand has suppliers raising white flags

Mid Autumn Fest meat demand has suppliers raising white flags

2026-09-22

With the long weekend just around the corner, the market for barbecue supplies is booming! Wholesale barbecue suppliers are completely swamped. To handle the surge in orders, one business owner is turning to friends and family for help. They begin working in the early mornings until 3 or 4am and see daily revenue exceed NT$1 million. Popular items such as meat skewers or handmade meat rolls are in high demand. Even a daily output of 5,000 skewers is failing to meet demand. Despite preparing an inventory worth over NT$10 million, the rapid surge in demand is forcing suppliers to decline new orders.

Here are freshly grilled skewers with their tempting marbling and mouth-watering aroma. For just one bite, the barbecue factory is swamped with work.

Inside the cardboard boxes, the meat is sorted by type and loaded into crates in batches before being moved to the freezer. Every day the barbecue ingredients are shipped directly from the factory to wholesalers.

- Orders surged unexpectedly on the 21st, so we stopped accepting new ones. Still, there are over 100 pending orders.

Aside from the pre-orders, they have many walk-in customers who bring their freezers to stock up.

Customer
Loyal to this supplier
I’ve been coming here to buy for the Mid-Autumn Festival for years; everything is already skewered, so there’s no cleanup involved.

Tang Shih-ching
FTV reporter
What’s the best way to enjoy barbecue? In my hand, I have 20-inch barbecue meat skewers - they go through hundreds of packs daily in sales. Even inside this massive walk-in freezer, where stock is constantly being replenished, demand cannot be met.

Since August, sales have surpassed NT$10 million. However, the pace of incoming orders is much faster than the supplier’s ability to meet them, leaving them no choice but to surrender and press pause on new orders.

Yang Chien-huang
Barbecue meat supplier
Starting this week, we asked friends and family to come and help. We’ve been busy since 10am and work until 3 or 4am, since yesterday we have reached our limit. We generated over NT$1 million in sales in a single day, and much of our stock was completely wiped out.

Long-term partners and live streaming channels place orders ranging from tens of thousands to over a million. Although they secured their stock a month in advance, the unpredictable surge of large orders from individual customers is very intense.

Yang Chien-huang
Barbecue meat supplier
Every day, we prepare 5,000 meat skewers; we deliver more than 10,000 in a day. This is all handmade; there is no way to meet Mid Autumn Festival demands.

To keep costs down, suppliers stocked up on materials in advance and absorbed a portion of the price hike themselves. With production capacity hitting the 10-million-unit limit, the entire workforce is pulling all-nighters to meet the sales peak during this important season.

For more Taiwan news, tune in:
Mon to Fri at 9:30 pm on Channel 152
Tue to Sat at 1 am on Channel 53

#midautumnfestival #barbecue #meatskewers #bbq #meatmadness

中秋爆單! 烤肉批發廠"趕工到凌晨" 單日營業額破百萬

2026-09-22

再過幾天就是中秋連假,烤肉商機全面引爆!烤肉食材批發工廠,這幾天簡直忙翻天,為了應付暴增的訂單,業者把親朋好友全找來幫忙,每天從早忙到凌晨三、四點,單日營業額就衝破百萬元,尤其是熱門肉串與各種手工肉捲,工廠一天生產5千串還是供不應求,雖然提前備妥了上千萬庫存,但因為訂單進來的速度實在太快,讓業者今天不得不忍痛宣布停止接單。

現烤肉串,油花、香氣都很誘人,但為了這一口,烤肉批發廠,已經忙翻。

紙箱拆開,肉品分門別類,分批裝入塑膠籃,再進冷凍庫,工廠直送的烤肉食材,每天進貨到批發廠,都是大陣仗。

- 21號忽然爆單,停止接單了,但是後面的訂單還有100多張還沒出

除了要趕預訂單,現場也不時有散客,直接帶著冰櫃來掃貨。

[[消費者]]
“已經來這裡買很多年的中秋節,他都串好了,也不用收拾呀”

[[民視記者 唐詩晴]]
“烤肉要怎麼吃才過癮,我手上這個60公分的20吋大烤肉,每天光是營業用叫貨就要叫掉幾百包,而進來這一座11坪大的大型冷凍櫃裡面,可以看到他們每天補貨再補貨,但還是賣不夠”

從八月囤貨至今,已經拼出1千多萬的營業額,但訂單進來的速度,遠比工廠生產速度還要快,讓業者不得不舉白旗,宣布停止接單。

[[烤肉批發業者 楊建煌]]
“從這個禮拜開始,就親朋好友全部聚集一起進來幫忙,因為我們都是從白天早上10點,忙到凌晨三、四點,到了昨天我們就已經承受不了了,昨天一天下來就做了100多萬,很多貨都被掃空了”

長期配合的團購主和直播台,一買就是幾十到百萬,雖然早在一個月前,就卡位備貨,但今年散客大單湧入更為猛烈。

[[烤肉批發業者 楊建煌]]
“每天的(單一肉串)生產量差不多在5千串左右,一天出去就可能就1萬串以上,這個都是手工人力,真的沒有辦法應付中秋節的大檔”

業者提前備料壓低成本、自行吸收部分漲幅,在產能逼近千萬極限的狀況下,全員徹夜趕工,要在中秋大檔拚出最高產能。

更多新聞內容,請鎖定:
民視台灣台(152頻道)週一至週五晚上9:30
民視新聞台(53頻道)週二至週六凌晨1:00

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