Keelung invites corporate sponsorship for exciting new bus stops

Keelung invites corporate sponsorship for exciting new bus stops

2024-03-29

Transport in Keelung is getting a fresh look, as the city invites corporate sponsorship for some of its new bus stops. A stop across from Keelung’s iconic Zhengbin Fishing Port has been made up like a hot dog stand! Another has a technological theme. Keelung’s deputy mayor explained the project aims to drive tourist growth and bring fresh excitement to the port city.

Bright colors and a big sign promising hot dogs and burgers. Despite the classic neon orange chairs, this is not an American diner. It’s a bus stop! Here on Keelung’s Heping Island, it’s a new landmark for selfies at the famous Zhengbin Fishing Port.

Chiu Pei-lin
Deputy mayor of Keelung
We think that companies using ESG concepts can guide not just how the public sees the environment, but, more importantly, it can drive – we hope this will drive growth in the whole surrounding area.

This very special bus stop was sponsored by Taiwan Farm Industry Co. Inspired by a hot dog stand, the back of the stop incorporates elements of local Keelung culture as well as a diagram explaining the different cuts of pork. Keelung City is encouraging corporate sponsorship of public infrastructure. Already in full swing, the project is bringing unique local flavor to the built environment.

This bus stop in front of the City God Temple has a backboard with “City God Temple” in gray and white, a very technological style. The enlarged stop makes waiting for a bus more comfortable than ever, and gives the stop a distinctive character.

Chiu Pei-lin
Deputy mayor of Keelung
I hope Keelung can become an international city. We think that letting companies sponsor stops brings in their creativity, because everyone has their own creativity. It makes Keelung more beautiful. We have three sponsored stops in Keelung so far, and we’re creating five more. So we expect to have eight completed by the end of May.

Keelung is inviting private companies to sponsor bus stops and bring in local color to brighten up the city for everyone.

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城市新意象! 基隆公車亭變身"美式熱狗堡餐廳"

2024-03-29

基隆市正濱漁港對面的候車亭，化身成美式熱狗堡餐廳，獨特美式風格，吸引不少民眾前來拍照打卡。基隆市政府為打造城市新意象，推動企業認養政策，由政府提供場域，民間企業認養，希望透過企業創意，結合在地風情，為公車站增添新的風采。

鮮豔的配色，掛著大大熱狗堡招牌，搭配橘色座椅，這不是美式餐廳，而是公車站，地點就在基隆和平島知名景點正濱漁港前，吸引民眾搶拍打卡。

[[基隆副市長邱佩琳]]
“我們自己是覺得企業用ESG的概念，不僅教導人民怎麼看這整個環境，更重要的是，帶動，我們希望由這個點來帶動所有周遭的環境”

這座別具特色的公車亭，由台畜公司認養打造，以熱狗舖為發想，公車亭背板設計除了將基隆在地風情融入，還有豬肉各部位的解說。基隆市推動企業認養公共設施，已經推動一段時間，因地制宜的設計，相當有特色。

像是城隍廟前的公車亭，背板上寫著大大的城隍廟，灰白色調，科技感十足。不但空間擴增，讓民眾等車更舒適，也為整座公車亭增添新的風采。

[[基隆副市長邱佩琳]]
“很希望基隆成為一個國際化的城市，我們就覺得讓企業來認養，由他們的創意，因為每個人有不同的創意，他們的創意來幫基隆變得更漂亮，基隆目前認養了三座，那準備還有五座，所以我們預定五月底，應該會有八座一起完成”

基隆市政府找民間企業，認養公車亭，結合在地特色，讓城市美學在基隆延伸。

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