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Popular Korean fried chicken sets up shop in Taiwan

Popular Korean fried chicken sets up shop in Taiwan

2024-11-08

Korea’s famous fried chicken restaurant BHC Chicken, which was featured in the popular Korean drama “My Love from the Star,” has finally set up shop in Taiwan. In addition to its signature dishes, it has also tailored some of its offerings to the Taiwan market. To celebrate the restaurant’s opening, Korean cheerleader Lee A-young posed for cameras, attracting many fans.

Lee A-young
Cheerleader
I’m honored to stand on this stage. I often order too much at once and then I can’t finish it. The next day I mix it with rice and eat it. It’s delicious.

Yang Che-wei
Taiwan distributor
We’ve made an upgrade to our chicken. We only use meat from chicken legs. In fact, as everyone knows, Taiwanese people prefer chicken that’s tender, so we use chicken leg meat for all servings, whether it’s chicken with bones or boneless chicken. Our first store is at the Taipei Dome. We hope to reach our monthly sales target of NT$5 million, and expand to four to five stores within next year.

Taiwan is the seventh stop on BHC Chicken’s overseas expansion. The distributor’s targets seem ambitious, considering slowing expansion of Korean fried chicken restaurants in recent years. Nene Chicken, which came to Taiwan in 2018, has dropped its number of outlets from more than 40 to about 30. Last year, Kyochon Chicken made a huge splash as it entered the market, but now it just has four outlets. Still, BHC Chicken seems determined to conquer Taiwanese palates.

For more Taiwan news, tune in:
Sun to Fri at 9:30 pm on Channel 152
Tue to Sat at 1 am on Channel 53

千頌伊最愛的炸雞正式登台 李雅英公開私藏吃法

2024-11-08

還記得韓劇"來自星星的你",女主角千頌伊最喜歡吃的炸雞,現在終於插旗台灣,店內除了招牌品項之外,也針對台灣市場調整雞肉部位,為慶祝新店準備開幕,還找來啦啦隊員李雅英站台,吸引滿滿粉絲。

[[啦啦隊員 李雅英]]
“很榮幸可以站台,因為我常常就是一次點太多,然後就會吃不完,隔天我就會拌在飯裡面配著吃,很好吃”

[[代理商集團總經理 楊哲瑋]]
“在雞肉上面也做了一個升級,我們只有雞腿肉,其實大家知道,台灣人比較喜歡吃嫩的口味,所以我們不管是我們的有骨頭的部位,沒有骨頭的部位,全部都是用雞腿肉做的,大巨蛋首店,希望挑戰單月目標五百萬的業績,明年之內我們可以展到四到五家店”

台灣是BHC炸雞海外拓點的第七站,只是近年韓式炸雞展店緩慢,2018年來台的Nene Chicken,從超過40家,縮減為30家左右,去年熱鬧插旗的橋村炸雞,目前則有4家直營店。韓國炸雞紛紛進軍台灣,能不能征服饕客味蕾,也掀起市場大戰。

更多新聞內容,請鎖定:
民視台灣台(152頻道)週日至週五晚上9:30
民視新聞台(53頻道)週二至週六凌晨1:00

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