Qingshui Service Area reopens after 8-month renovation

Qingshui Service Area reopens after 8-month renovation

2024-11-15

The Qingshui Service Area in Taichung has reopened after some eight months of renovations to make it bigger and better. The service area is a must-stop for many travelers going on road trips along the west coast of Taiwan, with as many as 15,000 visits per day. The soft opening on Friday showed the new retail options on offer, including a famous pastry shop and Japanese-style desserts.

A famous bakery has opened its first store at a highway rest area in hopes of attracting car trippers. Besides limited edition pastries it’s giving out free snacks on its first day of trial operations, attracting many shoppers.

Member of public
This is their first shop here. It’s great, it really is. The snacks are great, I often buy some from them.

Member of public
They are very famous. Having an outlet here saves you the trip to Nantou.

Daisy Chiu
Pastry shop
There’s a lot of foot traffic at service areas. During the holidays, there will be high demand for gifts from people passing by the rest station. So we are offering gift boxes as well as ready-to-eat pastries.

Matcha soft serve gets an extra dusting of matcha powder for a deep flavor. This Japanese-style shop is also hoping to attract customers passing by on their way to Northern Taiwan.

Ms. Chen
Japanese gift shop
We hope to make more than NT$1 million every month, even more if there is a long weekend.

Located along the National Freeway 3, the Qingshui Rest Area is a gold mine, with more than 15,000 people stopping by every day. It closed for renovations in March. After eight months of construction, it’s reopened for trial operations to give motorists a sneak peek of its new look.

Member of public
The style feels newer.

Member of public
It’s quite nice to shop and walk around.

The renovated stop now has 50 retail spaces, 20% more than before. About one third of the businesses are new to the rest area, offering new options for highway travelers.

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全台最會賺! 清水服務區改裝全新風貌試營運上路

2024-11-15

國道三號清水服務區，堪稱國道最會賺休息站，年營業額超過5億元，每日吸引15000人次，整修八個月後，15日上午正式試營運，知名伴手禮店，首次進駐，加碼甜點免費大放送，吸引人潮排隊。

知名伴手禮名店，首度進駐國道服務區，鎖定過路客伴手禮商機，除了推出限定款餅乾攬客外，試營運首日，更加碼甜點免費送，吸引滿滿人潮。

[[民眾]]
“這個是他們第一次來設店，很好，我覺得很好。好吃，我常常買他們的(甜點)”

[[民眾]]
“因為他們很有名啊，就不用跑到南投去買了”

[[伴手禮名店行銷長邱芝榕]]
“國道服務區人流蠻高的，我相信大家逢年過節，經過服務區的時候，可能都會有伴手禮的需求，所以我們在這邊，同時看好伴手禮，還有日常生活甜點”

抹茶口味霜淇淋，撒上抹茶粉，濃郁口感，讓人彷彿置身日本，日式伴手禮店，同樣看準南來北往過路客。

[[日式伴手禮店長陳小姐]]
“業績應該(一個月)可以到上百萬的業績，如果有連假可能就不只”

位在國道三號上，號稱全台最會賺的清水服務區，每日人流近15000人次，今年3月重新裝修，耗時八個月改裝，15日正式試營運，全新風貌，煥然一新。

[[民眾]]
“就是風格上面，這個看起來比較新穎一點”

[[民眾]]
“逛起來還好蠻舒服的啊”

清水服務區改裝後，約有50個櫃位，較過去增加兩成，當中有三分之一是新面孔，新品牌進軍，搶食國道經濟大餅。

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